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Social marketing : influencing behaviours for good

by Kotler, Philip | Lee, Nancy R.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Los Angeles : Sage Publications, 2008Availability: Items available for loan: Bangalore University Library (1) Call number: 658.8 KOT L.

Event marketing and management

by Gaur, Sanjaya Singh | Saggere, Sanjay V.

Edition: 1st rep ed. Publication details: Noida ; UP : Vikas Publishing House Pvt Ltd, 2003Availability: Items available for loan: Bangalore University Library (1) Call number: 658.8 GAU.

Demand driven strategic planning [electronic resource] / Marcos Fava Neves.

by Neves, Marcos Fava.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publication details: New York : Routledge, 2013Online access: Click here to view Availability: Items available for loan: Bangalore University Library (1) .

Strategic Marketing Management

by Roy, Brajanath.

Publication details: Bangalore Akshaya Publishers, 2017Availability: Items available for loan: Bangalore University Library (1) Call number: 658.8 ROY.

Service marketing : current perspectives

by Gadhavi, S.R.

Publication details: New Delhi : Cyber tech Publications, 2014Availability: Items available for loan: Bangalore University Library (1) Call number: 658.8 GAO.

Marketing management : concepts and cases.

by Sherlekar, S. A | Krishnamoorthy, R.

Edition: 14th rev.ed. Publication details: New Delhi : Himalaya Publishing House, 2017Availability: Items available for loan: Bangalore University Library (3) Call number: 658.8 SHE, ...

Marketing Management Text and Cases

by Panda, K Tapan.

Edition: 2nd ed. Publication details: Bangalore : Excel books, 2007Availability: Items available for loan: Bangalore University Library (1) Call number: 658.800 954 PAN.

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