Services marketing : Concepts, Strategies and Cases
Publication details: Delhi : Cengage Learning India Pvt . Ltd . , 2017Edition: 5th edDescription: xiv , 400p. : 25 cmISBN: 9789386858771Subject(s): Overview of services marketing | Tactical services marketing mix | Managing the firms physical evidence | Crestwood inn | Service quality at the Remington hotel | Customer loyalty and retentionDDC classification: 658.8| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Bangalore University Library On Display | Management | 658.8 HOF (Browse shelf (Opens below)) | Available | 373142 | |
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Books
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Bangalore University Library On Display | Management | 658.8 HOF (Browse shelf (Opens below)) | Available | 373145 | |
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Books
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Bangalore University Library On Display | Management | 658.8 HOF (Browse shelf (Opens below)) | Available | 373143 | |
|
Books
|
Bangalore University Library On Display | Management | 658.8 HOF (Browse shelf (Opens below)) | Available | 373144 | |
|
Books
|
Bangalore University Library On Display | Management | 658.8 HOF (Browse shelf (Opens below)) | Available | 373141 |
Browsing Bangalore University Library shelves, Shelving location: On Display, Collection: Management Close shelf browser (Hides shelf browser)
| 658.8 HOF Services marketing : | 658.8 HOF Services marketing : | 658.8 HOF Services marketing : | 658.8 HOF Services marketing : | 658.8 SHE Marketing management : | 658.8 SHE Marketing management : | 658.8 SWA Digital marketing from fundamentals to future |
I t includes Index.
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