Business research methods
Publication details: Delhi : Cengage learning, 2016Edition: 8th edDescription: xiv, 740 p. ; 20*27 cmISBN: 9788131520369 Subject(s): Business research | Management research | Business research methodologyDDC classification: 658.0072 Summary: a good manager needs to have insight into the previous happenings as well as the present situation in a business so as to be able to identify the underlying trends to develop short-term and long-term business strategies. These trends could relate to managing employees, using financial resource, studying target consumers, designing or formulating products, and promoting products effectively. Collecting useful information and analyzing it to identify underlying patterns require knowledge of research methods.| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books
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Bangalore University Library Stack ML | Commerce | 658.0072 ZIK (Browse shelf (Opens below)) | Available | 366160 | |
Reference
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Bangalore University Library Reference | Commerce | 658.0072 ZIK (Browse shelf (Opens below)) | Available | 366156 | |
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Books
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Bangalore University Library Stack ML | Commerce | 658.0072 ZIK (Browse shelf (Opens below)) | Available | 366159 | |
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Books
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Bangalore University Library Stack ML | Commerce | 658.0072 ZIK (Browse shelf (Opens below)) | Available | 366158 | |
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Books
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Bangalore University Library Stack ML | Commerce | 658.0072 ZIK (Browse shelf (Opens below)) | Available | 366157 |
Browsing Bangalore University Library shelves, Shelving location: Reference, Collection: Commerce Close shelf browser (Hides shelf browser)
| 658.0072 COO Business research methods. | 658.0072 KOT Research methodology : | 658.0072 KOT Research methodology : | 658.0072 ZIK Business research methods | 658.009 54 WAG Contemporary issues in business and management | 658.00941 SAR Case studies in management | 658.00941 SAR Case studies in management |
It includes Appendix, Glossary, and index.
a good manager needs to have insight into the previous happenings as well as the present situation in a business so as to be able to identify the underlying trends to develop short-term and long-term business strategies. These trends could relate to managing employees, using financial resource, studying target consumers, designing or formulating products, and promoting products effectively. Collecting useful information and analyzing it to identify underlying patterns require knowledge of research methods.
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