Marketing management : concepts and cases

By: Sherlekar, S.AContributor(s): Krishnamoorthy, R [revised ]Publication details: Mumbai : Himalaya Publishing House, 1981Edition: 13th rev. edDescription: 644 p. ; 20 * 24 cmISBN: 9789350970652 Subject(s): Marketing management | Consumer Behaviour | Global marketingDDC classification: 658.8
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Item type Current library Collection Call number Status Date due Barcode
Books Books Bangalore University Library
On Display
Management 658.8 SHE (Browse shelf (Opens below)) Available 361566
Books Books Bangalore University Library
On Display
Management 658.8 SHE (Browse shelf (Opens below)) Available 361565

it includes bibliography

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