Marketing in India : cases and readings

By: Neelamegham, SPublication details: New Delhi : Vikas publishing house pvt. ltd, 2018Description: xiii,681 p. ; 25cmISBN: 9789325956766Subject(s): Marketing--management | Marketing -- India -- management | Consumer behaviour | Segmentation strategy | Product strategyDDC classification: 658.800954
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Item type Current library Collection Call number Status Date due Barcode
Books Books Bangalore University Library
On Process 		Management 658.800954 NEE (Browse shelf (Opens below)) Available 373012

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