Consumer behaviour and advertising management
Publication details: London: ED. Tech Press, 2022Description: ix, 330p. ; 20cmISBN: 9781788823005 Subject(s): Motivation | Strategies | CommunicationDDC classification: 659.1019| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books
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Bangalore University Library Stack ML | Commerce | 659.1019 ACE (Browse shelf (Opens below)) | Available | 379291 |
Browsing Bangalore University Library shelves, Shelving location: Stack ML, Collection: Commerce Close shelf browser (Hides shelf browser)
| No cover image available | No cover image available | |||||||
| 659.1 DAT Advertising and sales promotion. | 659.1 MIS Advertising and sales promotion | 659.1 RAT Advertising management | 659.1019 ACE Consumer behaviour and advertising management | 659.111 PAD Advertising and media planning. | 659.2 RAY Principles of public relations | 659.2 RAY Principles of public relations |
Includes Bibliography and Index.
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