Media management : a casebook approach

By: Hollifield, Ann CContributor(s): Wicks, Jan LeBlanc | Sylvie, George | Lowrey, WilsonPublication details: New York : Routledge Taylor & Francis Group, 2016Edition: 5th edDescription: xxi, 416 p. ; 16*26 cmISBN: 9781138901025Subject(s): Mass media | Management | Innovation | EntrepreneurshipDDC classification: 302.230 68
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Item type Current library Collection Call number Status Date due Barcode
Books Books Bangalore University Library
Stack ML 		Communication 302.230 68 HOL (Browse shelf (Opens below)) Available 370098

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