Marketing and brand management.
Publication details: Delhi : Cyber Tech Publications, 2017Description: v, 247 p. ; 15*25 cmISBN: 9789350535653Subject(s): Marketing concepts | Product life cycle | Consumer behavior | AdvertisingDDC classification: 658.827Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Bangalore University Library On Display | Management | 658.827 RAI (Browse shelf (Opens below)) | Available | 368796 | |
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Bangalore University Library Reference | Management | 658.827 RAI (Browse shelf (Opens below)) | Available | 368795 |
Browsing Bangalore University Library shelves, Shelving location: On Display, Collection: Management Close shelf browser (Hides shelf browser)
658.827 KOT B2B brand management | 658.827 KOT B2B brand management | 658.827 PAT Brand management | 658.827 RAI Marketing and brand management. | 658.827 VER Strategic management for brand promotion | 658.834 2 GHA Consumer Behaviour : | 658.834 2 SHA Consumer behavior managerial perspective |
It includes bibliography
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