International marketing : text and cases

By: Cherunilam, FrancisPublication details: Mumbai : Himalaya Publishing House, 2015Edition: 14th rev. edDescription: 400 p. ; 24 * 19 cmISBN: 9780817493524Subject(s): Selection | Strategies | Pricing | PromotionDDC classification: 658.848
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Item type Current library Collection Call number Status Date due Barcode
Books Books Bangalore University Library
On Display 		Business Studies 658.848 (Browse shelf (Opens below)) Available 354791

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