Consumer behavior ; : Building marketing strategy Del I Hawkins

By: Hawkins, Del IContributor(s): Motherbaugh, David L | Mookerjee, AmitMaterial type: TextTextPublication details: New Delhi ; McGraw Hill Education (India) pvt ltd, 2014Edition: 12th edDescription: xxxv,776p. 25cmISBN: 9789351344797Subject(s): Consumer decision process | Organization as consumers | Consumer behavior and marketing regulation | Consumer behavior and marketing strategyDDC classification: 658.8342
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Reference Reference Bangalore University Library
Reference 		MFA 658.8342 HAW (Browse shelf (Opens below)) Available 349768
Books Books Bangalore University Library
ML 		MFA 658.8342 HAW (Browse shelf (Opens below)) Available 349769
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658.8 SAI Marketing finance 658.8 SAI Marketing finance 658.8 SAI Marketing finance 658.8342 HAW Consumer behavior ;

Including index.

OB

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