Consumer behavior ; : Building marketing strategy Del I Hawkins

By: Hawkins, Del IContributor(s): Motherbaugh, David L | Mookerjee, AmitMaterial type: TextTextPublication details: New Delhi ; McGraw Hill Education (India) pvt ltd, 2014Edition: 12th edDescription: xxxv,776p. 25cmISBN: 9789351344797Subject(s): Consumer decision process | Organization as consumers | Consumer behavior and marketing regulation | Consumer behavior and marketing strategyDDC classification: 658.8342
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Item type Current library Collection Call number Status Date due Barcode
Reference Reference Bangalore University Library
Reference
MFA 658.8342 HAW (Browse shelf (Opens below)) Available 349768
Books Books Bangalore University Library
ML
MFA 658.8342 HAW (Browse shelf (Opens below)) Available 349769

Including index.

OB

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