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Marketing management : concept and cases

By: Sherlekar, S. AContributor(s): Krishnamoorthy, RPublication details: Mumbai : Himalaya Publishing House, 2015Edition: 14th rev. edDescription: 644 p. ; ill. 25 cmISBN: 9789350970058Subject(s): Trends in marketing | Marketing environment | Consumer behaviour | Marketing managementDDC classification: 658.8

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Bangalore University Library	658.8 SHE (Browse shelf (Opens below))	Available	351172
Books	Bangalore University Library On Process	658.8 SHE (Browse shelf (Opens below))	Available	350343
Books	Bangalore University Library On Process	658.8 SHE (Browse shelf (Opens below))	Available	350344
Books	Bangalore University Library On Process	658.8 SHE (Browse shelf (Opens below))	Available	350345

It Includes bibliographies and index.

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