Consumer behavior Leon G. Schiffman, Leslie Lazar Kanuk.
Material type:
TextLanguage: English Publication details: New Delhi Pearson Prentice Hall 2004Edition: 8th edDescription: 611p. 25cmISBN: 8177581104Subject(s): Consumer behavior | Motivation research (MarketingDDC classification: 658.834 2
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Bangalore University Library CL | 658.834 2 SCH K (Browse shelf (Opens below)) | Available | 325579 | |
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Bangalore University Library CL | 658.834 2 SCH K (Browse shelf (Opens below)) | Available | 307934 | |
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Bangalore University Library CL | 658.834 2 SCH K (Browse shelf (Opens below)) | Available | 3077933 | |
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Bangalore University Library CL | 658.834 2 SCH K (Browse shelf (Opens below)) | Available | 307935 |
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| 658.834 2 RAM M Consumer Behaviour | 658.834 2 RAM M Consumer Behaviour | 658.834 2 SCH K Consumer behavior | 658.834 2 SCH K Consumer behavior | 658.834 2 SCH K Consumer behavior | 658.834 2 SCH K Consumer behavior | 658.834 2 SHE m Customer Behavior |
Includes bibliographical references, Glossary and indexes.
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