Marketing Management: Analysis, Planning and Control (Record no. 6552)

MARC details
000 -LEADER
fixed length control field 00636pam a2200229a 44500
001 - CONTROL NUMBER
control field 123543
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150403b1972 xxu||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency Bangalore University
Transcribing agency Bangalore University
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ENG
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KOT
100 00 - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 00 - TITLE STATEMENT
Title Marketing Management: Analysis, Planning and Control
Statement of responsibility, etc. Philip Kotler
250 00 - EDITION STATEMENT
Edition statement 2nd ed
260 00 - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Prentice-Hall of India (Private) Limited
Place of publication, distribution, etc. New Delhi
Date of publication, distribution, etc. 1972
300 00 - PHYSICAL DESCRIPTION
Extent xiv,884,xviiip.
500 00 - GENERAL NOTE
General note 3 book in ML and 5 books in CL
510 00 - CITATION/REFERENCES NOTE
Name of source
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
901 00 - LOCAL DATA ELEMENT A, LDA (RLIN)
a ENG
902 00 - LOCAL DATA ELEMENT B, LDB (RLIN)
a 658.8
b KOT
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 658.8
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 152050 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 118775 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 191751 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 171540 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 152983 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 165949 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 152913 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 152914 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 152052 30/04/2015 30/04/2015 Books
        Bangalore University Library Bangalore University Library DL 01/08/2004   658.8 KOT 164443 30/04/2015 30/04/2015 Books

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