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Marketing Management: Analysis, Planning and Control

Kotler, Philip

Marketing Management: Analysis, Planning and Control Philip Kotler - 2nd ed - New Delhi Prentice-Hall of India (Private) Limited 1972 - xiv,884,xviiip.

3 book in ML and 5 books in CL

Subjects--Topical Terms:
Management

Dewey Class. No.: 658.8 / KOT

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