Consumer behavior and marketing research : (Record no. 217471)

MARC details
000 -LEADER
fixed length control field 00527 a2200193 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 161013b2005 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789352025022
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number SUJ
Classification number 658.83
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Suja R. Nair
245 ## - TITLE STATEMENT
Title Consumer behavior and marketing research :
Remainder of title text with cases
250 ## - EDITION STATEMENT
Edition statement 2nd rev. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mumbai :
Name of publisher, distributor, etc Himalaya Publishing House,
Date of publication, distribution, etc 2015.
300 ## - PHYSICAL DESCRIPTION
Extent 294 p. ;
Dimensions 29 * 22 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Behaviour
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Research
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Analysis
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Koha item type
          Business Studies Bangalore University Library Bangalore University Library Reference 05/07/2016 32 1560.00   658.83 SUJ 354800 06/07/2016 1950.00 Reference

Powered by Koha