Ethics in marketing (Record no. 141491)

MARC details
000 -LEADER
fixed length control field 01297nam a2200337Ia 4500
001 - CONTROL NUMBER
control field 9780203132685
003 - CONTROL NUMBER IDENTIFIER
control field FlBoTFG
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20160127152001.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field a|||||s|||||||||||
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120206s2012 enkad sb 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780203132685 (e-book : PDF)
040 ## - CATALOGING SOURCE
Original cataloging agency FlBoTFG
Transcribing agency FlBoTFG
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5415
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .M8348 2012
092 ## - LOCALLY ASSIGNED DEWEY CALL NUMBER (OCLC)
Classification number 174.4
Item number E843
245 00 - TITLE STATEMENT
Title Ethics in marketing
Medium [electronic resource] :
Remainder of title international cases and perspectives /
Statement of responsibility, etc. written and edited by Patrick E. Murphy, Gene R. Laczniak and Andrea Prothero.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Abingdon, Oxon ;
-- New York, N.Y. :
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 171 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note pt. 1. Background -- pt. 2. Short cases -- pt. 3. Longer cases.
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note Also available in print edition.
538 ## - SYSTEM DETAILS NOTE
System details note Mode of access: World Wide Web.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Moral and ethical aspects.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
Form subdivision Case studies.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term lcsh
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Murphy, Patrick E.,
Dates associated with a name 1948-
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Laczniak, Eugene R.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Prothero, Andrea.
776 1# - ADDITIONAL PHYSICAL FORM ENTRY
International Standard Book Number 9780415783514 (hardback)
-- 9780415783521 (pbk.)
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.tandfebooks.com/isbn/9780203132685">http://www.tandfebooks.com/isbn/9780203132685</a>
Public note Click here to view
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type
        Bangalore University Library Bangalore University Library 27/01/2016   BUTF000822 27/01/2016 27/01/2016 e-Books

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