000 00923pam a2200241a 44500
001 ###86104385#
008 150403bc2006. xxu||||| |||| 00| 0 eng d
008 050802s2006 caua|||||b||||001|0|eng||
020 _a1412916348 (pbk.
040 _aBangalore University
_cBangalore University
041 _aeng
082 _a361.0068
_bAND
100 1 _aAndreasen, Alan R.
_d1934
_eAuthor
245 0 0 _aSocial marketing in the 21st century
_cAlan R. Andreasen
260 _bSAGE Publications
_aThousand Oaks, Calif.
_cc2006.
300 _axi, 264 p.
_bill.
_c24 cm.
504 _aIncludes bibliographical references (p. 237-252) and index.
650 1 0 _aSocial marketing.
856 _uhttp://www.loc.gov/catdir/toc/ecip0517/2005022466.html
856 _uhttp://www.loc.gov/catdir/enhancements/fy0659/2005022466-d.html
856 _uhttp://www.loc.gov/catdir/enhancements/fy0734/2005022466-b.html
906 _a361.0068
999 _c94900
_d94900