000 00644pam a2200229a 44500
001 123543
008 150403b1969 xxu||||| |||| 00| 0 eng d
040 _aBangalore University
_cBangalore University
041 _aENG
082 _a658.8
_bSCH
100 0 0 _aSchiller, Robert D
245 0 0 _aMarket and Media Evaluation: the Asia Handbook of Advertising to Business, Industry, Government and the Professions
_cRobert D Schiller
250 0 0 _a
260 0 0 _bMacmillan Company
_aNew York
_c1969
300 0 0 _axiii,434p.
500 0 0 _a
510 0 0 _a
650 0 0 _aManagement
901 0 0 _aENG
902 0 0 _a658.8
_bSCH
906 _a658.8
999 _c38883
_d38883