000 | 00599 a2200205 4500 | ||
---|---|---|---|
008 | 211215b2018 ||||| |||| 00| 0 eng d | ||
020 | _a9788193707029 | ||
082 |
_a302.2310 _bGAN |
||
100 | _aGandhi, Ved Prakash | ||
245 |
_aHandbook of advertising and public relations _cGandhi, Ved Prakash |
||
260 |
_bKANISHKA, _c2018. _aNew Delhi: |
||
300 |
_aviii, 264 p. ; _c27 cm. |
||
504 | _aIt includes index and bibliography. | ||
650 | _aCommunication | ||
650 | _aContent marketing. | ||
650 | _aAdvertising | ||
650 | _aMedia relations | ||
650 | _aPublicity | ||
942 |
_2ddc _cBK |
||
999 |
_c260522 _d260522 |