000 | 00525 a2200193 4500 | ||
---|---|---|---|
008 | 220628b |||||||| |||| 00| 0 eng d | ||
020 | _a9789389538335 | ||
082 |
_a658.8 _bSAX |
||
100 | _a Saxena, Rajan | ||
245 | _aMarketing management | ||
250 | _a6th ed. | ||
260 |
_aChennai: _MMcGraw Hill Education (India) Pvt Ltd, _c2020. |
||
300 |
_axxxiv, 746p. ; _c25cm. |
||
504 | _aIncludes Index | ||
650 | _aRural marketing | ||
650 | _aGlobal marketing | ||
650 | _aMarketing strategy | ||
942 |
_2ddc _cBK |
||
999 |
_c259657 _d259657 |