000 00852 a2200301 4500
999 _c257976
_d257976
008 201130b2018 ||||| |||| 00| 0 eng d
020 _a9789332587106
082 _a658.8
_bGUP
100 _aGuptha, Prachi
245 _aMarketing management :
_bIndian cases.
250 _a4th imp.ed.
260 _aChennai :
_bPearson India Education Services Pvt. Ltd.,
_c2020
300 _axv, 360 p. ;
_c19*25 cm.
650 _aMarketing management
650 _aMarketing
650 _aConsumer behavior
650 _aIndia
700 _aAggarwal, Ashita.
700 _aMajra, Hufrish.
700 _aJacob., Isaac.
700 _a Jain, Varsha.
700 _aKrishna, Radha G.
700 _aNarang, Ritu.
700 _aShanthi Venkatesh.
700 _aPaul, A Suresh.
700 _aGoswami, Susobhan.
942 _2ddc
_cBK