| 000 | 00612 a2200217 4500 | ||
|---|---|---|---|
| 999 |
_c247493 _d247493 |
||
| 008 | 200306b000 ||||| |||| 00| 0 eng d | ||
| 020 | _a9788182811171 | ||
| 082 |
_a659.1 _bDAT |
||
| 100 | _aDatta, Debraj | ||
| 245 | _aAdvertising and sales promotion. | ||
| 250 | _a1st rep. ed. | ||
| 260 |
_bVrinda Publication, _aNew Delhi : _c2011. |
||
| 300 |
_axvii, 687 p. ; _c18, 24 cm. |
||
| 504 | _aIt includes Index | ||
| 650 | _aSales promotion | ||
| 650 | _aSales promotion - Periodicals | ||
| 650 | _aAdvertising | ||
| 650 | _aSales promotion tactics | ||
| 700 | _aData, Mahua. | ||
| 942 |
_2ddc _cBK |
||