000 00599 a2200193 4500
008 171111b2015 xxu||||| |||| 00| 0 eng d
020 _a9788183296687
082 _a658.401 2
_bSIN
100 _aSingh,Sing
245 _aStrategic marketing management
260 _c2015.
_aNew Delhi :
_bShree Publishers and distributors,
300 _avii, 287 p, ;
_c16 * 24 cm.
504 _aIt Includes bibliographical references and index
650 _aStrategic marketing
650 _aManagement
650 _aStrategic innovation
650 _aMarket segmentation
942 _2ddc
_cBK
999 _c238439
_d238439