000 | 00599 a2200193 4500 | ||
---|---|---|---|
008 | 171111b2015 xxu||||| |||| 00| 0 eng d | ||
020 | _a9788183296687 | ||
082 |
_a658.401 2 _bSIN |
||
100 | _aSingh,Sing | ||
245 | _aStrategic marketing management | ||
260 |
_c2015. _aNew Delhi : _bShree Publishers and distributors, |
||
300 |
_avii, 287 p, ; _c16 * 24 cm. |
||
504 | _aIt Includes bibliographical references and index | ||
650 | _aStrategic marketing | ||
650 | _aManagement | ||
650 | _aStrategic innovation | ||
650 | _aMarket segmentation | ||
942 |
_2ddc _cBK |
||
999 |
_c238439 _d238439 |