| 000 | 00589 a2200193 4500 | ||
|---|---|---|---|
| 008 | 171127b2014 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9789350532904 | ||
| 082 |
_a658.8 _bGAO |
||
| 100 | _aGadhavi, S.R | ||
| 245 |
_aService marketing : _bcurrent perspectives |
||
| 260 |
_aNew Delhi : _bCyber tech Publications, _c2014. |
||
| 300 |
_av, 248 p, ; _c16 * 26 cm. |
||
| 504 | _aIt Includes bibliographical references | ||
| 650 | _aService marketing | ||
| 650 | _aMarketing planning | ||
| 650 | _aconsumer behaviour | ||
| 650 | _aPrising of service | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c237015 _d237015 |
||