000 00634 a2200217 4500
008 171122b2005 xxu||||| |||| 00| 0 eng d
020 _a9788152025022
082 _a658.834 2
_bNAI
100 _aNair, Suja R
245 _aConsumer behaviour and marketing research :
_b(text with cases)
250 _a2nd ed.
260 _aNew Delhi :
_bHimalaya Publishing house,
_c2016.
300 _a294 p, ;
_c21 * 28 cm.
650 _aConsumer behaviour
650 _aMarketing research
650 _aSocial process
650 _aEthics
650 _aOnline behaviour
650 _aOnline consumer
942 _2ddc
_cBK
999 _c236973
_d236973