000 00568 a2200193 4500
008 171019b2017 xxu||||| |||| 00| 0 eng d
020 _a9788193299999
082 _a658.8
_bROY
100 _aRoy, Brajanath
245 _aStrategic Marketing Management
260 _bAkshaya Publishers,
_c2017.
_aBangalore
300 _aviii, 300 p. ;
_c14 * 24 cm.
504 _aIt Includes bibliographical references
650 _aStrategic marketing
650 _aManagement
650 _aMarketing planning
650 _aCustomer relationship
942 _2ddc
_cBK
999 _c234601
_d234601