000			00521 a2200193 4500
008			161017b1998 xxu||||| |||| 00| 0 eng d
020			_a9780817493524
082			_bCHE _a658.848
100			_aCherunilam, Francis
245			_aInternational marketing : _btext and cases
250			_a14th rev. ed.
260			_aMumbai : _bHimalaya Publishing House, _c2015.
300			_a400 p. ; _c24 * 19 cm.
650			_aSelection
650			_aStrategies
650			_aPricing
650			_aPromotion
942			_2ddc _cBK
999			_c217479 _d217479