000 | 01428nam a2200325Ia 4500 | ||
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001 | 9780203366301 | ||
003 | FlBoTFG | ||
005 | 20160127152022.0 | ||
006 | a|||||s||||||||||| | ||
007 | cr|||| | ||
008 | 130715s2014 enk sb 001 0 eng d | ||
020 | _a9780203366301 (e-book : PDF) | ||
040 |
_aFlBoTFG _cFlBoTFG |
||
090 |
_aHF5415 _b.M2186 2014 |
||
092 |
_a306.34 _bM345 |
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245 | 0 | 0 |
_aMarketing and the common good _h[electronic resource] : _bessays from Notre Dame on societal impact / _cedited by Patrick E. Murphy and John F. Sherry, Jr. |
260 |
_aLondon ; _aNew York : _bRoutledge, _c2014. |
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300 | _axxii, 328 p. | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _apt. 1. Introduction -- pt. 2. Societal aspects of marketing and consumption -- pt. 3. Catholic Social Thought issues in marketing -- pt. 4. Sustainability issues in marketing -- pt. 5. Public policy issues in marketing -- pt. 6. Ethical issues in marketing -- pt. 7. Conclusion. | |
530 | _aAlso available in print edition. | ||
538 | _aMode of access: World Wide Web. | ||
650 | 0 |
_aMarketing _xMoral and ethical aspects. |
|
650 | 0 | _aSocial marketing. | |
655 | 7 |
_aElectronic books. _2lcsh |
|
700 | 1 |
_aMurphy, Patrick E., _d1948- |
|
700 | 1 | _aSherry, John F. | |
776 | 1 |
_z9780415828826 (hardback) _z9780415828833 |
|
856 | 4 | 0 |
_uhttp://www.tandfebooks.com/isbn/9780203366301 _zClick here to view |
999 |
_c141602 _d141602 |