000			00684 a2200217 4500
008			160108b2016 xxu||||| |||| 00| 0 eng d
020			_a9789332555693
082			_a658.83 _bMAL
100			_a Malhotra, Naresh K
245			_aMarketing research : _ban applied orientation
250			_a7th ed.
260			_bPearson Education, _c2016. _aNew Delhi :
300			_axx, 968 p. ; _bill. _c27 cm.
504			_aIncludes bibliographical references and index.
650			_aResearch design formulation
650			_aData collection
650			_aCasual research design experimentation
650			_aSampling design and procedures
700			_a Dash, Satyabhusan
942			_cBK
999			_c136559 _d136559