000			00695 a2200217 4500
008			151215b2003 xxu||||| |||| 00| 0 eng d
020			_a9788125914495
082			_a658.8 _bGAU
100			_aGaur, Sanjaya Singh
245			_aEvent marketing and management
250			_a1st rep ed.
260			_bVikas Publishing House Pvt Ltd, _a Noida ; UP : _c2003.
300			_axvi, 243 p. ; _bill. _c26 cm.
504			_aIncludes bibliographical references and index.
650			_aEvent marketing
650			_aWhy event
650			_aStrategic marketing planning
650			_aEvaluation of event performance
700			_aSaggere, Sanjay V
942			_cBK
999			_c128795 _d128795