000 00631pam a2200217a 44500
008 150403b2013 xxu||||| |||| 00| 0 eng d
008 140819 2013
020 _a9788131759394
040 _aBangalore University
_cBangalore University
041 _a
082 _a658.8
_b
100 _aLovelock Christopher
245 _aServices Marketing
_bPeople technology Strategy
_cchristopher Lovelock
250 _aSeventh Edition
260 _bPearson
_aSouth Ashia
_c2013
300 _a674p.
_c24cm.
500 _aIncluding Index
653 _amarketing
700 _aWritz Jochen
906 _a658.8
999 _c121940
_d121940