000 00650pam a2200217a 44500
008 150403b2014 xxu||||| |||| 00| 0 eng d
008 140801 2014
020 _a9788131767160
040 _aBangalore University
_cBangalore University
041 _a
082 _a658.8
_bKOT K
100 _aKotler, Philip
245 _aMArketing Management
_bA South Asia Perspective
_cPhilip Kotler
250 _a14 ed,
260 _bDorling Kindersley Pvt Ltd
_aNew Delhi
_c2014
300 _a596p
_c24cm
500 _aIncludes Index and Appendecs
653 _aManagement
700 _aKevin Lane Keller
906 _a658.8
999 _c121657
_d121657