000 00655pam a2200229a 44500
008 150403b2013 xxu||||| |||| 00| 0 eng d
020 _a9788131760352
082 _a658.804
_bKAS
100 _aKashyap, Pradeep
245 _aRural Marketing
250 _a2nd, imp. ed.
260 _bPearson,
_aNew Delhi :
_c2013.
300 _axxv, 301 p. ;
_c24 cm.
_bcol. ;
500 _aincluding Glossary of Term, Index
504 _aIt Includes bibliographies and index
650 _aRural Marketing
650 _aConsumer behaviour
650 _aProduct strategy
650 _aPricing strategy
650 _aMarketing resaerch
942 _2ddc
_cBK
999 _c121079
_d121079