000 | 00655pam a2200229a 44500 | ||
---|---|---|---|
008 | 150403b2013 xxu||||| |||| 00| 0 eng d | ||
020 | _a9788131760352 | ||
082 |
_a658.804 _bKAS |
||
100 | _aKashyap, Pradeep | ||
245 | _aRural Marketing | ||
250 | _a2nd, imp. ed. | ||
260 |
_bPearson, _aNew Delhi : _c2013. |
||
300 |
_axxv, 301 p. ; _c24 cm. _bcol. ; |
||
500 | _aincluding Glossary of Term, Index | ||
504 | _aIt Includes bibliographies and index | ||
650 | _aRural Marketing | ||
650 | _aConsumer behaviour | ||
650 | _aProduct strategy | ||
650 | _aPricing strategy | ||
650 | _aMarketing resaerch | ||
942 |
_2ddc _cBK |
||
999 |
_c121079 _d121079 |