000 00712pam a2200229a 44500
001 ###86104385#
008 150403b2006 xxu||||| |||| 00| 0 eng d
008 070817s2006 ||||||||||||||||| ||
020 _a0333937198
040 _aBangalore University
_cBangalore University
041 _a|
082 _a658.8
_bRAM N
100 1 _aRamaswamy,V S
_eAuthor
245 0 0 _aMarketing Management Planning Implementation and Control
_cV S Ramaswamy
250 _a3rd Ed
260 _bMcMillen Business Book
_aNew Delhi
_c2006
300 _axxxv,748p.
_c25cm
504 _aIncludes, Bibliography and Index
650 1 0 _aDeveloping Marketing Strtegy
700 1 _eAuthor
_aNamakumari,S
906 _a658.8
999 _c115174
_d115174