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Marketing Management Rajiv Lal

By: Lal,Rajiv [Author]Contributor(s): Keller,Kevin lane [Author]Material type: Text

TextLanguage: | Publication details: New Delhi Tata McGraw Hill 2005Description: ix, 812p. 23cmISBN: 9780070603950Subject(s): CommerceDDC classification: 658.8

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Bangalore University Library ML	658.8 LAL (Browse shelf (Opens below))	Available		321310
Books	Bangalore University Library CL	658.8 KEL (Browse shelf (Opens below))	Available		312237

Includes,Appendix,Glossary and Index

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