TY  - BOOK
AU  - Kardes,Frank R
TI  - Consumer Behaviour And Managerial Decision Making
SN  - 8129711214
U1  - 658.834 2 
PY  - 2005///
CY  - Singapore
PB  - Pearson Education
KW  - Management
N1  - Includes, Glossary And Index
ER  -