TY  - BOOK
AU  - Gupta,S.L
AU  - Gupta,Seema
AU  - Gupta,Utkarsh
TI  - Marketing Research
SN  - 8174463453
U1  - 658.83 
PY  - 2006///
CY  - New Delhi
PB  - Excel Books
KW  - Management
N1  - Includes Glossary and Index
ER  -