TY  - GEN
AU  -  Zikmund, William G.
AU  - Babin, Barry J.
AU  -  Carr, Jon C.
AU  -  Adhikari, Atanu
AU  -  Griffin, Mitch
TI  - Business research methods
SN  - 9788131520369
U1  - 658. 403 072 
PY  - 2016///
CY  - New Delhi
PB  - Cengage Learning
KW  - Business research
KW  - Management research
KW  - Mathematics
KW  - Theory building
KW  - Data research
KW  - Science
N1  - It includes index
ER  -