TY  - GEN
AU  - Shaikh, Javed
TI  - Introduction to mass communication and journalism
SN  - 978931112136
U1  - 302. 23 
PY  - 2019///
CY  - New Delhi
PB  - Random Publications
KW  - Communication
KW  - Communicative rationality
KW  - Advertising
KW  - Television advertising
KW  - Corporate media
KW  - Video revolution
N1  - It includes index
ER  -