TY  - GEN
AU  - Hsia, H J
TI  - Mass communications research methods
SN  - 9781138954045
U1  - 001.510 72 
PY  - 2016///
CY  - Routledge Taylor & Francis Group
PB  - New York
KW  - Mass media
KW  - Methodology
KW  - Communication
KW  - Research methodology
N1  - "It includes appendix, references, author index and subject index"
ER  -