TY  - GEN
AU  - Kincaid, Judith W
TI  - Customer relationship management : : getting it right !
SN  - 9788177581348
U1  - 658.812  
PY  - 2006///.
CY  - Noida : 
PB  - Pearson
KW  - Commerce
KW  - Customer offer
KW  - Customer privacy
KW  - Marketing
N1  - It Includes bibliographical  index
ER  -