TY  - GEN
AU  - Beri, G. C
TI  - Marketing research 
SN  - 9781259004902
U1  - 658.83  
PY  - 2013///.
CY  - New Delhi : 
PB  - McGraw Hill Education, 
KW  - Marketing
KW  - Research management
KW  - Interviewing
KW  - Data collection
N1  - It Includes bibliographical appendix glossary references  and index
ER  -