TY - BOOK AU - Gopal R.K. AU - Raju T.V. TI - Customer relationship management strategies in business to business markets (A study of automobile industry in Southern India) U1 - 658 PY - 2006/// CY - Bangalore: PB - Department of Management, Bangalore University KW - Management N1 - Thesis and Dissertation are not allowed for photocopying, capturing in mobile and camera ER -