TY  - GEN
AU  - Mangnale V S
AU  - Pargaonkar Prachi
AU  - Ramanando K B
AU  - Gadekar Ashutosh 
TI  - Strategic management a global challenge
SN  - 9789350516645
U1  - 658.401 2 
PY  - 2012///
CY  - Mumbai
PB  - Himalaya Publishing House
KW  - Consumer perception
KW  - Global scenario
KW  - E-marketing
KW  - Public sector bank
ER  -