TY  - BOOK
AU  - Geller,Valerie
AU  - Ryder,Turi
TI  - Beyond powerful radio: a communicator's guide to the internet age : news, talk, information & personality for broadcasting, podcasting, internet, radio 
SN  - 9780240522258 (e-book : PDF)
PY  - 2011///
CY  - Amsterdam, Boston
PB  - Elsevier/Focal Press
KW  - Radio broadcasting
KW  - Radio broadcasters
KW  - Broadcast journalism
KW  - Webcasting
KW  - Internet radio broadcasting
KW  - Communication
KW  - Electronic books
KW  - lcsh
N1  - Includes index; Revised new edition--Cover; pt. 1. Tools : creating content for any platform -- pt. 2. Storytelling & voice -- pt. 3. Creating powerful news -- pt. 4. Working across multi-platforms -- pt. 5. Marketing content -- pt. 6. Making money -- pt. 7. Understanding the audience -- pt. 8. Final notes; Also available in print edition
UR  - http://www.tandfebooks.com/isbn/9780240522258
ER  -