TY  - GEN
AU  - Keskar, Anil
AU  - Abhyankar, Suresh
TI  - Sales management and personal selling 
SN  - 9789350974032
U1  - 658.81 
PY  - 2013///
CY  - Mumbai
PB  - Himalaya Publishing House, 
KW  - Sales
KW  - Management
KW  - Personal selling
KW  - Controlling sales
N1  - It Includes bibliographical references
ER  -