TY  - BOOK
AU  - Kant,Amitabh
TI  - Branding India: an incredible story 
SN  - 9788172238094
U1  - 954 
PY  - 2009///
CY  - Noida.
PB  - Collins Business, an imprint of HarperCollins Publishers India, a joint venture with the India Today Group
KW  - Tourism
KW  - Marketing
KW  - India
KW  - Branding (Marketing)
N1  - Includes bibliographical references (p. 262-267)
ER  -