TY  - BOOK
AU  - Lovelock Christopher
AU  - Writz Jochen
TI  - Services Marketing: People technology Strategy
SN  - 9788131759394
U1  - 658.8 
PY  - 2013///
CY  - South Ashia
PB  - Pearson
KW  - marketing
N1  - Including Index
ER  -