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Marketing Management: A Strategic Approach with a Global Orientation Harper W Boyd, Orville C Walker and Jean-Claude Larreche

By: Boyd, Harper WContributor(s): Walker, Orville C [Author] | Larreche, Jean-Claude [Author]Material type: Text

TextLanguage: ENG Publication details: Boston Irwin Mcgraw-hill 1998Edition: 3rd edDescription: xxiiISBN: 0071154299; 0-256-22632-6Subject(s): Marketing-ManagementDDC classification: 658.8

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Item type	Current library	Call number	Status	Date due	Barcode
Books	Bangalore University Library DL	658.8 BOY (Browse shelf (Opens below))	Available		284517

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